As UBSC's Assistant Vice President of Communications, Julie is responsible for helping
strategize the university’s overall brand story and ensuring an integrated communications
approach to sharing the university's story with a variety of internal and external
audiences. As such, Julie:
- Oversees the teams charged with Crisis Communications and Issues Management, Internal
Communications, News Promotion and Media Relations, Publications, Social Media and
Web Content
- Guides a team of managers and communications strategists in the creation of engaging,
informative and strategic content for print and online publications that showcase
the university's strongest assets and support UNT's progress in the achievement of
its mission and goals
- Serves as a team lead, primary editor and production manager on top-level university
projects and initiatives
- Works to protect and promote the image of the university – including top-level administrators
- by both directly and indirectly crafting content such as copy for the president's
website, newsletter and other key publications
- Ensures communication tactics and efforts are strategic and focusing on moving the
university's image and reputation forward
- Consults with campus divisions and leaders on communication strategies
- Acts as a spokesperson for the university and helps coordinate media responses for
general inquiries about the university
OFFICE LOCATION: University Services Building