What Does UBSC Do?

UBSC is the chief communications organization for the University of North Texas, so UBSC operates on a university-wide level to support institutional goals and initiatives — from reaching enrollment goals to promoting research successes and all manner of objectives in between. It’s our primary job to promote and protect the UNT brand and image. We do this by working across internal and external departments to help meet and support the communications and marketing needs of all university divisions. If you need help promoting your division, your work, your team or your story, we are here to help you.

UBSC works to:

  • Advance and protect UNT’s institutional identity and reputation
  • Reinforce and grow UNT’s brand in graphics, images and words
  • Increase UNT’s visibility in public and in the higher education marketplace
  • Support UNT’s student recruitment, retention and graduation goals
  • Strengthen UNT’s relevance and value to key audiences, including alumni, donors, faculty and staff

What’s your goal? We’re here to help you – and UNT – succeed.


Marketing and Promotional Materials
UBSC teams produce all UNT official viewbooks for prospective students, including the award-winning viewbook designed for first-time incoming students, as well as viewbooks for several UNT colleges and schools.
Web Services
UBSC’s web team builds and maintains unt.edu – the university’s front door to the world.
Social Media
The UBSC Social Media team coordinates, maintains and engages with UNT students, parents and the world via UNT’s official social media platforms, including @UNTSocial, designed to give followers a “behind the scenes” look at life at UNT.
UBSC also produces award-winning advertising campaigns, including all outdoor billboards, promoting UNT as a Tier One research university located in one of the top-ranking college towns in the country, where students can get an affordable education and find where they belong.
News & Media Relations
The UBSC News and Media Relations team builds the reputation of the university by telling our story through news media outlets.


Industry Awards

UBSC and PDS win high-ranking awards for the material we produce every year from national and international industry organizations.


 See the list of all of UBSC and PDS awards